- Posted by Nigel Edelshain
- On May 2, 2016
- Mobile marketing, Video
Video usage on smartphones and tablets is growing even more quickly. Mobile video consumption is expected to surpass desktop consumption by the fourth quarter of 2016.
But while it’s clear that mobile video is growing at an incredible rate, it’s less clear how consumers are viewing video on mobile devices, especially smartphones. Which way do they hold their phones? Do they watch only short videos and leave longer ones for larger screens? And where are they watching?
Here are the answers to those questions.